Selena Gomez has announced that she will donate 100% of global sales from her beauty brand, Rare Beauty, to the Rare Impact Fund on World Mental Health Day.

This initiative not only reflects her dedication to mental health awareness but also aims to make a significant impact on communities in need.

As a passionate advocate for mental health, Selena has consistently used her platform to raise awareness about the challenges many face, including her own struggles with anxiety and depression.

By channeling the proceeds from Rare Beauty, she is taking tangible steps to support mental health programs and initiatives that provide resources and support to those affected by mental health issues.

The Rare Impact Fund is designed to help increase access to mental health services, particularly for underserved communities, ensuring that everyone has the opportunity to receive the help they need. Selena’s decision to donate the entire sales revenue underscores her commitment to fostering a compassionate and supportive environment for those who may be struggling.

Fans around the world have responded with overwhelming joy and gratitude, celebrating not only Selena’s philanthropic efforts but also her willingness to speak openly about mental health topics that often carry stigma. Many have taken to social media to express their admiration for her dedication, sharing personal stories about how mental health awareness has impacted their lives.